Can Facebook Regain Users Trust After Cambridge Analytica Scandal?

Facebook Inc., already facing scrutiny from U.S. lawmakers and regulators on the way the political consulting company acquired private information from customers of their social media, is currently being probed by more national agencies focusing on the organization’s disclosures concerning the episode.

Facebook stated Monday that it is cooperating with the U.S. Securities and Exchange Commission and the Federal Bureau of Investigation in their reviews of this information move to Cambridge Analytica, which functioned on Donald Trump’s 2016 presidential effort. That month, Facebook reacted to reports that Cambridge Analytica acquired the information by a researcher that made a personality quiz program on the social media. Over 87 million people might have been influenced, Facebook has stated.

ccambridge analytica scandal

“We are working with officials at the U.S., U.K. and outside,” that a Facebook spokesman stated in an email. “We’ve provided public testimony, answered questions, and vowed to keep our help as their job persists.”
After initially agreeing with criticism, the business finally made multiple changes to its information policies to manage public outrage. Facebook also has reacted to over 2,000 followup questions from lawmakers. The research by the SEC and FBI was reported previously by the Washington Post.

The questions are focused on which Facebook has stated openly about its data-sharing with Cambridge Analytica, the Post reported. Agencies are inquiring whether these opinions” square together with the inherent truth” and if Facebook made”timely and complete disclosures to people and researchers,” according to the paper. The business has stated it heard about Cambridge Analytica getting user information without permission in 2015, once the press reported about it.

Facebook confronts a difficult time regaining the confidence of consumers that their confidence was shaken from the Cambridge Analytica scandal, the social media informed European Union lawmakers.
Recent months are a”very tough time concerning people’s capacity to trust us,” that is”debatable,” Richard Allan, vice president of policy alternatives at Facebook, stated in a hearing in Strasbourg, France late on Monday.

He had been talking at the third in a series of hearings lawmakers organized to dig deeper to how information about as many as 87 million individuals — including a first estimate of roughly 2.7 million European consumers — ended up in the hands of a consulting company that worked on Donald Trump’s U.S. presidential effort.
Founder Mark Zuckerberg satisfied with senior members of the EU parliament in May but abandoned amid criticism he’d dodged all the toughest questions.

Last month, the business told EU legislators the personal information about its European consumers might not have ended up using Cambridge Analytica after all.

“Part of our answer is to make investments which maybe people believe we ought to possess made formerly,” including that today the organization is going to increase the number of individuals working in the region of security and safety” from about 10,000 at the end of last year to 20,000 at the end of the calendar year,” said Allan.

“We’ve advised the marketplace that we’ll be profitable because we will need to spend more in keeping people safe and protected about the support to win their trust back,” he explained.

Comments

  1. George

    Yes, sure. People don’t care about data leakage anymore they just use Facebook every day for long hours. Maybe the only small percentage of people leave Facebook temporary but they will come back in 1-2 years.

Leave a Reply

Your email address will not be published. Required fields are marked *